Event managers who plan six months ahead and think ‘volume’ will get the best deals when booking in 2013, advise the experts at Lane End Conference Centre.
Recent years have seen a shortening of lead times in the UK conference centre sector.
Uncertainty over budgets during the recession led many event managers to reduce their lead times for bookings to less than three months.
But they would have had a better deal if they opted for a date six months or more ahead, says the team at Buckinghamshire-based Lane End.
As a specialist residential conference centre, Lane End is able to help event bookers by being flexible and pencilling in future dates, enabling the clients to reserve space provisionally while still finalising their budgets.
Lane End Sales and Marketing Manager Heni Fourie said: “We have some clients who have booked events for 2014.
“Many of them have precise requirements and they know that the shorter notice they give, the less likely they would have been able to secure the specific conference rooms they need.”
Mr Fourie added: “We don’t like having to turn anyone away. We always try to be as flexible as we can with dates because we appreciate how difficult it is to firm up budgets.”
Lane End has always been popular because it is a specialist conference centre that offers the best of both worlds - a peaceful 26-acre countryside location only one hour from the centre of London.
The team at Lane End offers a complete event planning service to help companies get the best out of its conference venues.
Key event planning tips for event managers searching for conference centres include:
• Always plan ahead by at least six months to get the best deals
• Planning a series of conferences, training and company teambuilding events? Think about booking them all in one go. Managers who book in bulk benefit from discounts
• Event managers can capitalise on the expertise of Lane End’s in-house team. Get a date in the diary early on to meet them and benefit from free advice: “We offer complementary accommodation for event planners when they come a long distance and attend a planning meeting with at least one of our team members for an upcoming event.”
Lane End offers quick and easy motorway links to the centre of London and also the major airports, making it ideal for event planners looking for an international conference venue just 30 minutes from Heathrow.
The newly refurbished centre also offers free superfast (92Mb) broadband thanks to a direct fibre-optic link. Its connection is rated as Grade A+, putting it in the top one per cent in the UK.
Superfast broadband is an important benefit for the growing number of events that are likely to involve video-conferencing and video streaming.
It makes Lane End even more attractive as an international conference destination because delegates can connect easily to their offices and clients around the world.
For further details about the conference and training facilities at Lane End, contact Heni Fourie, telephone +44 (0)845 521 3013.